Martech Record

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Eyes Wide Open View of the Commerce Publishing Space

Mar 23, 2023 • 8 MIN READ

Three Countries & Regions To Think About For Your Affiliate Program In 2023

For many years, three countries dominated in affiliate ...

Mar 20, 2023 • 7 MIN READ

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The Skinny on Subnetworks From Brands and Agencies

Key Takeaways Subnetworks are playing a large and ...

Mar 20, 2023 • 11 MIN READ

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ARTICLE in Analysis & Opinion

Why are Brands Obsessed with Influencers When the ROI Isn’t Always There?

This article is part of an on-going Martech Record series examining the ...

Mar 23, 2023 • 7 MIN READ

PAST EVENT

Pubs Choose Subnetworks For Data-Driven Insights Say Martech Record Panelists

Key Takeaways The core subnetwork value proposition has changed from the ...

Mar 7, 2023 • 7 MIN READ

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ARTICLE in Analysis & Opinion

State of Affiliate: As Marketers Shift to Performance, Perception and Measurement Problems Threaten the Space’s Evolution

Practitioners worry that a period of experimentation and expansion is being squandered ...

Mar 7, 2023 • 13 MIN READ

ARTICLE in Analysis & Opinion

Affiliate Subnetworks: From Proving Grounds To Growth Essentials

Key Takeaways Subnetworks play a significant role in the affiliate industry, ...

Mar 7, 2023 • 7 MIN READ

FROM OUR PARTNERS

ARTICLE in Press Releases

LT Partners Launches LIFT, an Affiliate Analytics Platform, for Brands to License

SEATTLE, WASHINGTON (February 21, 2023) – Innovative and disruptive affiliate agency LT ...

Mar 21, 2023 • 3 MIN READ

FROM OUR PARTNERS

Tinuiti Appoints Performance Marketing Veteran and Industry Leader, Jeremy Cornfeldt, as President

NEW YORK, NY – March 28, 2023 – Tinuiti, the largest independent ...

Mar 28, 2023 • 4 MIN READ

Eyes Wide Open View of the Commerce Publishing Space

Three Countries & Regions To Think About For Your Affiliate Program In 2023

The Skinny on Subnetworks From Brands and Agencies

What’s New

Why are Brands Obsessed with Influencers When the ROI Isn’t Always There?

Pubs Choose Subnetworks For Data-Driven Insights Say Martech Record Panelists

State of Affiliate: As Marketers Shift to Performance, Perception and Measurement Problems Threaten the Space’s Evolution

Affiliate Subnetworks: From Proving Grounds To Growth Essentials

Partner Perspectives

LT Partners Launches LIFT, an Affiliate Analytics Platform, for Brands to License

Tinuiti Appoints Performance Marketing Veteran and Industry Leader, Jeremy Cornfeldt, as President

Industry Surveys

2023 Affiliate Marketing Platform Industry Survey

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Put It On The Record, Influencer Edition

Content And Commerce Happy Hour: London