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Backbone Media

AGENCY PROFILE

Backbone Media

CONTACT AGENCY

Born out of 25 years of PR experience in the outdoor industry, Backbone's Affiliate team values highly incremental content media above all. A nimble but growing team, we provide outstanding service to our clients across the entire Affiliate landscape.

In the Spotlight

Billy Hulbert

Director, Affiliate

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Melissa Boisjoly

Senior Director, Integrated Services

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Clients

YETI, Smartwool, Tecovas, Ooni, Coop Sleep Goods, Smith Optics, Black Diamond, Seattle Coffee Gear, CamelBak, Honey Stinger, Thermacell, Gerber, Grundens, ROKA, Maven

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Certifications

Impact Platinum Agency Partner, Google Partner, Feedonomics Certified Agency Partner, Meta Business Partner

Overview

Agency Type

Digital

Background

Year Founded: 2008

Number of Employees: 100-500

Countries with Employees: North America

Services

Affiliate Marketing, Influencer Marketing, Performance PR, Programmatic, SEO, Social media, Traditional PR, Media Planning, Analytics

Primary Verticals

DTC, Retail