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Explore a wealth of data collected from thousands of brands and partners across Squaredance, covering conversions, GTV, clicks, sales, and more. 

  • Get Squaredance’s perspective on channel dilution, popular sales periods, and worthy experiments. 
  • Uncover the strength of under-utilized channels in driving conversions, and learn why there’s a need for multi-channel strategies.

Download the 2023 Affiliate Marketing Performance Report here


A Wake-Up Call for Diversification and Opportunity

The main message of this report? Don't just stick to what you know. The digital marketing landscape is constantly changing, and there are always untapped channels with new audiences. We show you what is (and isn’t) worth exploring, and give you actionable insights you can execute as early as today.

A Preview of What’s Inside

TikTok’s significant contribution to the traffic mix underscores its importance. It’s become a must-have for every campaign.

Sales soar in the summer from June through August and in the BFCM period from mid-November to Christmas. 

Email is the best-converting channel at 10.7%, with Klaviyo leading the pack at 16.1%. Although a lot of emails get deleted without ever being opened, it’s a low-cost, high-return opportunity to convert bottom-of-funnel leads.


Download the 2023 Performance Report Now 

DTC marketing is extremely competitive, making it harder and harder to find growth levers. But too many brands are playing it safe and are falling behind.

Download the 2023 Performance Report today, stay ahead of the competition, and arm yourself with informed impactful strategies.