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Martech Record Glossary: CPC Affiliate Networks (Revenue Source)

Feb 10, 2023 by Michael McNerney, Publisher, Martech Record

CPC Affiliate Networks (Revenue Source):



Affiliate networks that pay on a cost per click (CPC) basis.


Suggested sources to test: Connexity, Digidip, Sovrn


These affiliate networks are an excellent way to diversify revenue in addition to your CPA programs. CPC networks are paid out on click actions versus sales; however, to maintain high rates you must continue to show strong sales conversions. 


Recommended verticals to test: Tech, education, fitness, deals, shopping