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JOB DETAILS

Account Manager, Public Relations.

New York City Metropolitan Area

Full time

Isetta is an integrated marketing consultancy that partners with leading consumer brands in the home, food, and beverage categories to help them tell their stories and optimize their public visibility. We’re looking for a driven Account Manager to join a sharp, fun, and close-knit team to grow and manage CPG and DTC clients with thoughtful and strategic work in media relations, brand positioning, affiliate marketing, and brand partnerships.

Responsibilities:

Spearheads client relations, media & industry relations and process & logistics disciplines across key dedicated accounts
Contributes to media strategy and execution of agency’s portfolio-wide efforts across seasonal moments, evergreen content, and SEO-driven media efforts including the writing, updating, and pitching of agency lookbooks, seasonal strategies, and media-facing product pages
Manage junior staff by reinforcing and adding to company values, processes, organization, and day-to-day designated roles
Ensures overall health of accounts including team efficiency, response time, monthly strategy calls, interview documents, press release and pitch guidance, consistent and meaningful media results, and strategic account activity
High-level consulting and advising to clients on the topics of earned and owned media, inclusive of message pull through to brand strategy and design
Strengthen existing media relationships and build ongoing, strong relationships with clients, industry, and media contacts
Research, plan, deliver and execute holistic positioning projects and PR campaigns across all relevant media categories including consumer, trade, and business
Leverage and optimize affiliate relationships to garner e-commerce coverage
Draft and refine client content in many forms for tailored pitching, social media, press releases, etc.
Consistent and strategic tailored pitching against seasonal news cycles, client campaigns and launches, and entrepreneur/business stories with the goal of garnering media coverage and industry buzz
Management and optimization of competitive search results to inform pitch prioritization
Field, thoroughly vet, and upsell media inquiries
Monitor, analyze, and communicate media and social media results
Evaluate opportunities for partnerships to support campaigns
Proactively seek, negotiate, and present brand partnerships that optimize media results
Identify thought leaders, celebrities, and influencers for brands
Maintain a keen understanding of the news cycle and external trends and make appropriate recommendations regarding the communication strategy surrounding them
Ideate and develop creative plans for brand campaigns, events, and activations that support objectives
Exhibit consistent thought-leadership and creative brainstorming with the goal of increasing meaningful exposure for clients and adding to their bottom line
Maintain healthy client relations that build confidence on behalf of the agency
Strategically contribute to new business conversations and networking opportunities

Qualities We Need:

Analytical thinker
Exceptional writing, editing, and presenting skills
Strong and persuasive verbal communicator
Awareness of industry trends and thought-leadership
High emotional intelligence and steady composure under pressure
Proven track record designing and executing successful PR campaigns
Strong network with high open rate
Organized, efficient, and driven
Ability to prioritize and plan effectively
Creative, problem solver, and eye for good design and concepts
Really kind and open-minded
Agency experience preferred, 5-7 years
Only candidates with direct PR experience will be considered

Benefits:

Healthcare Benefits
PTO
Summer Fridays
IRA Plan
Co-working space
Flexibility on hybrid schedule and remote work
Competitive salary. The salary range for this position is $90,000- $115,000 per annum, depending on location and other factors. The salary range is provided for informational purposes and does not guarantee any specific salary or compensation.

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