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55Haitao & 55HaitaoShop
55Haitao: As China's largest loyalty site, 55Haitao offers more than just cashback; it provides a wealth of enriching content for our highly engaged users. Our strongest performing verticals, beauty and luxury fashion, along with health & wellness, and more, cater to a diverse and extensive audience. With a newsletter circulation exceeding 5 million and an average of 4 million daily impressions, we reach a diverse and extensive audience. With almost a decade in the affiliate industry, our position was solidified when we acquired ebates China in early 2018. Our success is attributed not only to cashback but also the valuable content we offer. Currently, our user base comprises nearly 25% from the United States, over 65% from China, and the rest from vibrant APAC regions such as Hong Kong, Japan, Taiwan, and Korea. Our user demographic primarily falls within the 20-40 age range, with a balanced gender distribution of 65% female and 35% male. 55Haitaoshop: 55Haitaoshop, our dedicated platform tailored for North American traffic, focuses on influencers, deals, and a distinctive absence of cash-back incentives. Our strongest performing verticals, beauty and fashion, are complemented by a focus on influencers, deals, and the absence of cash-back incentives. This platform presents an excellent opportunity for advertisers to connect with Chinese communities residing in the United States. Our mission is to create a dynamic and engaged shopping-oriented community where enthusiasts passionately share their shopping journeys, unboxing experiences, and reviews of sampled products. Regarding demographics, since the site's launch a few months ago, we've gained 5K daily unique visitors and 5K newsletter subscribers. Our traffic is regionally distributed, with 69% from the US, 13% from China, 11% from Canada, and 5% from the UK.
General Retail, Apparel, Consumer Packaged Goods, Entertainment, Retail, Travel
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