FREE FOR MEMBERSARTICLE in Analysis & OpinionAfter The Creator Gold RushAnd Onto Building the Creator California As eCommerce brands wildly tried ... Jun 7, 2023 • 5 MIN READ
FREE FOR MEMBERSARTICLE in Analysis & OpinionWhy are Brands Obsessed with Influencers When the ROI Isn’t Always There?This article is part of an on-going Martech Record series examining the ... Mar 23, 2023 • 7 MIN READ
FREE FOR MEMBERSARTICLE in Analysis & OpinionCan I Manage Influencer Marketing With My Affiliate Solution?As the call from the CMO’s office comes to make influencer marketing ... Feb 16, 2023 • 5 MIN READ
FREE FOR MEMBERSARTICLE in Analysis & OpinionAttention Affiliate Leaders, Making Influencer Accountable Is Your Big OpportunityFor years, affiliate marketing has been viewed as a niche channel – ... Feb 15, 2023 • 4 MIN READ
FREE FOR MEMBERSARTICLE in ToolkitAll You Need To Know About Influencer Marketing But Are Afraid To AskIntegrating influencers into affiliate marketing programs is one of the biggest trends ... Feb 12, 2023 • 11 MIN READ
FREE FOR MEMBERSARTICLE in Data & ReportsInfluencer Platform Market Presence Index: 2023The Martech Record 2023 Market Presence Index is a measurement of buyer ... Jan 6, 2023 • 2 MIN READ
FROM OUR PARTNERSARTICLE in Analysis & OpinionPresented by Mattterkind7 Steps To Getting Scale From Influencer PartnershipsBrands, agencies, and networks have been talking about effectively incorporating influencers into ... May 15, 2022 • 7 MIN READ